About Mitrakart

Mitrakart is a young and dynamic team with an excellent rural market exposure successfully stepped in to build the rural commerce model for rural india and beyond.

Mitrakart is a lean, agile rural commerce, operating in rural and semi urban areas, offering an end-to-end plug n play rural supply chain stack solution. Our robust value chain ensures quick fulfillment of orders and simplifies rural retailers working as well as last mile reach. At Mitrakart we believe the rural ecommerce industry desperately needs reinvention.

Mitrakart mission is to fix existing rural retailers, customers as well as rural micro entrepreneurs problems by making a robust, creative and user-friendly premium ecommerce products and service solution that any retailer, wholesaler, manufacturer, distributor, supplier and entrepreneurs can easily manage their store and business efficiently and grow business with full confidence. We are using modern technology to re-imagine and re-build core components of ecommerce from the ground up. We are ultimately focusing on improving the lives of everyday semi urban and rural retailers, customers and consumers with less complex, more professional and user-friendly Mitrakart ecommerce platform.

Our Values, Our Philosophy

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Our Focus is to improve Rural and Semi Urban lives through better Rural eCommerce technology, products and services. We are totally committed on doing our best of best and always stay focused on simplifying Rural eCommerce Products delivery and service system. We refuse to waste time doing anything less.

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We thrive to improve semi urban and rural customer lives through better ecommerce products. We ensure 100% quality products and services, deliver on time, complete transparency in all transactions and optimize the last mile reach and delivery.

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We deliver a great quality products and services to our semi urban and rural customers. Mitrakart is a bridge between urban to rural, rural to rural, rural to urban we work to build a great company for ourselves and for our investors. We will be the best at what we pursue and pursue it relentlessly to needs and expectation as we achieve our goals, we raise the bar higher.

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We welcome intelligent risk-taking. We push ourselves out of our comfort zone in pursuit of our mission. We believe in prioritizing customer experience and needs and always keep innovating it to next level.

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We treat all our customer’s internal as well as external each other with respect when we commit or acquire our customers commitment we set clear expectations, we service, deliver on time and maximum full fill their needs and expectations. We also make ourself responsible for bringing technology to support Go GREEN and be a Techno gateway to the rural India and be Vocal for Local.

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We always listen to the voice of our customers and keep our mind always open to hear their concerns and troubles, we take all of their suggestions and recommendations seriously, and dedicate ourself to provide appropriate solutions.

Mitrakart - Gateway to Rural Empowerment

Last Mile Rural Reach

India lives in its villages
The challenges of last mile delivery logistics

As consumers increasingly turn to e-commerce for all their shopping needs, speedy fulfillment isn't just a "nice to have" — it's the expectation of every online shopping experience. In rural areas, delivery points along a particular route could be several miles apart, with only one or two packages getting dropped off at each one. In cities, the outlook isn't much better.

The costs and inefficiencies of the last mile problem have only been further compounded by the continuous rise of e-commerce in retail sales, which has dramatically increased the number of parcels delivered each day, as well as raised customer expectations to include not just fast, but also free, delivery.

Rural Customers aspires for a lifestyle similar to the urban middle class because information, in the form of news, mobile services and entertainment, has reached him before the infrastructure and opportunities have reached him. On one hand, we were seeing a clear rise in the aspirations of the rural consumer. And on the other, as a system we are unable to deliver essential services to the rural population, affecting the productivity and quality of life in rural areas. We were seeing unsustainability in front of us.

We Offer

Mitrakart last mile delivery has a wide tech enabled network, fulfilment centers and rural micro entrepreneurs across all rural areas which helps the brands to reach not only the retailer doorstep. We can reach and deliver to the door step of the every rural customers.

Supply Chain ERP

Supply Chain ERP

Mitrakart integration of SCM and ERP means can deliver the products and services to end-line consumers with greater speed, efficiency and overall quality. Our SCM integration and implementation of an ERP system offers a cross-platform access to the inventory and financial information.

Warehousing & Primary Transportation

Warehousing & Primary Transportation

We ensure that products are delivered to the right place, at the right time. We distinguish ourselves through service excellence, a personalized approach and continual feedback on the status of truck loads and shipments. We employ state-of-the-art Information and Transportation Management Systems (TMS) that allow total visibility and 24/7 tracking.

Last Mile fulfilment network

Last Mile Fulfilment Network

Mitrakart extends complete fulfillment service from receiving, packaging, shipping and delivering orders with complete distribution infrastructure network set up. Our extensive fulfillment centers across all the taluk and rural level ensures maximum coverage and last mile deliveries.

Order Management

Order Management

Mitrakart tech enabled platform tracks and provides end-to-end order management solution covering order placement, customer experience, order fullfillment, order entry and order delivery.

Fulfilment centers in all Talukas and Villages

Fulfilment centers in all talukas and villages

Our wide rural distribution network centers (DCs) at all district level and smaller FCs at taluka and village ensures that all the delivery takes place within specified delivery periods at the door steps of the customers.

Last Mile Delivery


Gopinaath Venkatesh

Gopi Saikishshan V

Founder & CEO

IIM C Alumni and a business veteran has 24 years of hardcore experience in Sales, Distribution, Retail, Corporate and Logistics in FMCG, Telecom, Petroleum Products as well as Rural E-Commerce and Last Mile deliveries. Has an experience in building and leading teams in companies such as CocaCola, BPL Mobiles, Airtel, Spicetelecom, Reliance, MTS, Samriddhi Petro Products and Boonbox in India. An extremely accomplished sales and management professional, passionate about building, creating an impact in Rural E-Commerce through Mitrakart the gateway for rural and transform Urban to Rural and Rural to Urban business by organizing technology for all.

Praveen Kumar V

Praveen Kumar


Praveen has more than 12 years of experience an extremely accomplished professional in Sales, Distrbution and Channel Management in fast moving consumer goods and telecom sectors. Has an experience in handling the operations in companies such as Airtel, Vodafone, Sundirect and having an excellent exposure in rural business and passionate of building and developing business in rural markets.